Strategic Marketing

Courtney Powell

Creative, Strategic, Dedicated

 
 

Courtney Powell is an accomplished marketing and design professional with over a decade of experience blending creative vision with strategic execution. She currently serves as the Marketing Director for the Newberry Opera House, where she leads brand strategy, digital engagement, and creative direction to promote one of South Carolina’s most treasured cultural venues.

Courtney’s career spans corporate, nonprofit, and small business sectors, with expertise in brand management, digital marketing, and graphic design. Her skillset includes Adobe Creative Cloud, Canva, social media strategy, and event marketing—tools she’s leveraged to consistently elevate brand visibility and audience engagement. Prior to her current role, she served as Director of Social Media and Strategy at Taylor Brand Consulting and as Marketing Coordinator at Gregory Pest Solutions, where she led comprehensive campaigns across print, web, and social platforms.

She holds a B.A. in Graphic Design with an emphasis in Marketing from the University of South Carolina Upstate. Whether developing a new visual identity, crafting a digital campaign, or planning an experiential event, Courtney is passionate about storytelling that inspires action.

We listen deeply.
We act decisively.
We deliver with clarity.

"I design with purpose, market with heart, and serve with integrity”— Courtney Powell